{"id":49150,"date":"2019-05-20T00:00:00","date_gmt":"2019-05-20T00:00:00","guid":{"rendered":"https:\/\/cms.alj3.clients.lemonhq.io\/perspectives\/e-commerce-serving-a-new-generation-of-consumers\/"},"modified":"2026-05-13T07:06:58","modified_gmt":"2026-05-13T07:06:58","slug":"e-commerce-serving-a-new-generation-of-consumers","status":"publish","type":"perspectives","link":"https:\/\/cms.alj3.clients.lemonhq.io\/es\/perspectives\/e-commerce-serving-a-new-generation-of-consumers\/","title":{"rendered":"E-commerce: al servicio de una nueva generaci\u00f3n de consumidores"},"content":{"rendered":"<p>En todo el mundo, el impacto de Internet se est\u00e1 sintiendo en cada esfera de nuestra existencia. El entretenimiento ha sufrido una revoluci\u00f3n con la llegada de los servicios de streaming. La comunicaci\u00f3n instant\u00e1nea ha transformado la medicina, las pr\u00e1cticas de trabajo, el debate pol\u00edtico e incluso las relaciones personales. Y en el sector comercial, la definici\u00f3n y el prop\u00f3sito del comercio minorista se est\u00e1n reimaginando para un mundo en alza de compradores en l\u00ednea para quienes la conectividad a Internet es ahora un aspecto central de su vida cotidiana.<\/p>\n","protected":false},"featured_media":45694,"menu_order":0,"template":"","class_list":["post-49150","perspectives","type-perspectives","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-commerce: al servicio de una nueva generaci\u00f3n de consumidores - Abdul Latif Jameel<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-commerce: al servicio de una nueva generaci\u00f3n de consumidores - Abdul Latif Jameel\" \/>\n<meta property=\"og:description\" content=\"En todo el mundo, el impacto de Internet se est\u00e1 sintiendo en cada esfera de nuestra existencia. 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El entretenimiento ha sufrido una revoluci\u00f3n con la llegada de los servicios de streaming. La comunicaci\u00f3n instant\u00e1nea ha transformado la medicina, las pr\u00e1cticas de trabajo, el debate pol\u00edtico e incluso las relaciones personales. Y en el sector comercial, la definici\u00f3n y el prop\u00f3sito del comercio minorista se est\u00e1n reimaginando para un mundo en alza de compradores en l\u00ednea para quienes la conectividad a Internet es ahora un aspecto central de su vida cotidiana.<\/p>"],"_content":[""],"footnotes":["<a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018\r\n\r\n<a href=\"#_ftnref2\" name=\"_ftn2\">[2]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018\r\n\r\n<a href=\"#_ftnref3\" name=\"_ftn3\">[3]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref4\" name=\"_ftn4\">[4]<\/a> <a href=\"https:\/\/10ecommercetrends.com\/\">10 Ecommerce Trends 2019<\/a>, Absolunet, accessed April 2019\r\n\r\n<a href=\"#_ftnref5\" name=\"_ftn5\">[5]<\/a> <a href=\"https:\/\/www.pwc.com\/gx\/en\/consumer-markets\/consumer-insights-survey\/2019\/report.pdf\">Global Consumer Insights Survey 2019<\/a>, PwC, accessed April 2019\r\n\r\n<a href=\"#_ftnref6\" name=\"_ftn6\">[6]<\/a> <a href=\"https:\/\/10ecommercetrends.com\/\">10 Ecommerce Trends 2019<\/a>, Absolunet, accessed April 2019\r\n\r\n<a href=\"#_ftnref7\" name=\"_ftn7\">[7]<\/a> <a href=\"https:\/\/10ecommercetrends.com\/\">10 Ecommerce Trends 2019<\/a>, Absolunet, accessed April 2019\r\n\r\n<a href=\"#_ftnref8\" name=\"_ftn8\">[8]<\/a> <a href=\"https:\/\/10ecommercetrends.com\/\">10 Ecommerce Trends 2019<\/a>, Absolunet, accessed April 2019\r\n\r\n<a href=\"#_ftnref9\" name=\"_ftn9\">[9]<\/a> <a href=\"https:\/\/10ecommercetrends.com\/\">10 Ecommerce Trends 2019<\/a>, Absolunet, accessed April 2019\r\n\r\n<a href=\"#_ftnref10\" name=\"_ftn10\">[10]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref11\" name=\"_ftn11\">[11]<\/a> <a href=\"https:\/\/www.pwc.com\/m1\/en\/issues\/megatrends.html\">Middle East Megatrends<\/a>, PwC, accessed April 2019\r\n\r\n<a href=\"#_ftnref12\" name=\"_ftn12\">[12]<\/a> <a href=\"https:\/\/www.zawya.com\/mena\/en\/business\/story\/Mobile_internet_penetration_nears_100_in_2018_in_Saudi_Arabia-ZAWYA20190102050230\/\">Mobile, internet penetration nears 100% in 2018 in Saudi Arabia<\/a>, Zawya, 2 January 2019\r\n\r\n<a href=\"#_ftnref13\" name=\"_ftn13\">[13]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref14\" name=\"_ftn14\">[14]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref15\" name=\"_ftn15\">[15]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018\r\n\r\n<a href=\"#_ftnref16\" name=\"_ftn16\">[16]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018\r\n\r\n<a href=\"#_ftnref17\" name=\"_ftn17\">[17]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018\r\n\r\n<a href=\"#_ftnref18\" name=\"_ftn18\">[18]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref19\" name=\"_ftn19\">[19]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref20\" name=\"_ftn20\">[20]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018\r\n\r\n<a href=\"#_ftnref21\" name=\"_ftn21\">[21]<\/a> <a href=\"https:\/\/www.pwc.com\/gx\/en\/consumer-markets\/consumer-insights-survey\/2019\/report.pdf\">Global Consumer Insights Survey 2019<\/a>, PwC, accessed April 2019\r\n\r\n<a href=\"#_ftnref22\" name=\"_ftn22\">[22]<\/a> <a href=\"https:\/\/www.bain.com\/insights\/ecommerce-in-MENA-opportunity-beyond-the-hype\/\">E-commerce in MENA: Opportunity Beyond the Hype<\/a>, Bain &amp; Company, 19 February 2019\r\n\r\n<a href=\"#_ftnref23\" name=\"_ftn23\">[23]<\/a> GfK Market-i Kingdom of Saudi Arabia Report September 2016\r\n\r\n<a href=\"#_ftnref24\" name=\"_ftn24\">[24]<\/a> <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-145\/collections\/mena-e-commerce-series-2018-5-insights-driving-regional-e-commerce\/\">MENA E-Commerce Series 2018 Part 1: 5 insights driving regional e-commerce<\/a>, Think with Google, November 2018"],"_footnotes":["field_66fd39afb9383"],"published_date":["20190520"],"_published_date":["field_6057129b493f5"],"location":["Jeddah, Arabia Saud\u00ed"],"_location":["field_601267396ce72"],"business_sector":["Operaciones Diversificadas"],"_business_sector":["field_66f6b5bcac8cb"],"short_title":["Una nueva generaci\u00f3n de consumidores"],"_short_title":["field_60925d67125ef"],"summary":["<p>En todo el mundo, el impacto de Internet se est\u00e1 sintiendo en cada esfera de nuestra existencia.<\/p>"],"_summary":["field_6019304103a20"],"_wpml_word_count":["{\"total\":421,\"to_translate\":{\"ar\":421,\"zh-hans\":421,\"en\":421,\"fr\":421,\"ja\":421,\"tr\":421}}"],"_wp_old_date":["2026-03-16"],"status":["publish"],"_thumbnail_id":["45694"],"mobile_featured_image":["https:\/\/media.alj3.clients.lemonhq.io\/wp-content\/uploads\/2024\/10\/mike-petrucci-131817-unsplash.jpg"],"_mobile_featured_image":["field_66f6b4bee65f3"],"_edit_lock":["1778656050:22"],"_edit_last":["22"],"_status":["field_652694983fe12"],"featured":["0"],"_featured":["field_601a3b473c5c5"],"content_series":[""],"_content_series":["field_66fe3c439f8f6"],"_old_post_id":["field_66fe3fd59f8f7"],"push_notification":[""],"_push_notification":["field_66f6b47de65f1"],"publish_mobile":["0"],"_publish_mobile":["field_66f6b491e65f2"],"_ame_cpe_post_policy":["{\"accessProtection\":{\"active\":\"replace\"}}"],"_wpml_media_duplicate":["1"],"_wpml_media_featured":["1"],"_yoast_wpseo_content_score":["90"],"_yoast_wpseo_estimated-reading-time-minutes":["1"]},"_links":{"self":[{"href":"https:\/\/cms.alj3.clients.lemonhq.io\/es\/wp-json\/wp\/v2\/perspectives\/49150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms.alj3.clients.lemonhq.io\/es\/wp-json\/wp\/v2\/perspectives"}],"about":[{"href":"https:\/\/cms.alj3.clients.lemonhq.io\/es\/wp-json\/wp\/v2\/types\/perspectives"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.alj3.clients.lemonhq.io\/es\/wp-json\/wp\/v2\/media\/45694"}],"wp:attachment":[{"href":"https:\/\/cms.alj3.clients.lemonhq.io\/es\/wp-json\/wp\/v2\/media?parent=49150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}